Bright and airy family room makeover

What I wouldn’t do for this bright and airy family room, kids included. I want to get all fatal attraction on this family, sans the fatal part – and more love and appreciation than ‘attraction’. This room belongs to the family of the tween girl, adorable boy and the master bedroom that I redid and blogged about here, here and here. This room actually needed very little help when we got there, but I really wanted to do it mainly because I wanted to take credit for the bright architecture, that awesome leather sectional and the general good vibe. Its just such a happy room.

So, here’s where we started:


The sectional is awesome caramel leather goodness (I think its from Restoration Hardware), and then the dining table/chair situation is great so I had very little work to do, which I totally appreciate. They really just needed some pretty pillows, accessories, rug and a couple stools/poufs. The sofa is super deep so they didn’t need an ottoman to put their feet up on and they liked the idea of keeping it relatively open for the kids to play.


Hello, happy.  Sometimes all you need is some styling.  So here’s what we did:

1. We added the cowhide rug after MUCH debate on the perfect rug and size for the space.  The rug they had was strangely small (you can’t tell from that photo but the rug is wayyyyy too small), bad for kids because kids, being the reckless raccoons that they are, can just really cram those crumbs into the carpet and overall just kinda awkward.We didn’t want a dark rug because the rug is dark, but we didn’t want a light rug because they have kids. We didn’t want a rectangular rug because the space inside the sectional is square (the sectional is square) and ultimately it would come out awkward underneath the sofa, but if we got it really big so the whole sectional saw on the rug then it would be really expensive with a lot of wasted square footage underneath the rug. So the sculptural cowhide was perfect.


It fills the space visually, but in a really organic way.  We got this one from Ikea for $200.  That’s a very well spent $200 right there.

We added color through a couple major elements:

1. Trees to break up the horizontal space of white and engage the corners of the room.  Yes, i know. I like fiddle leaf figs. I’m dying, just DYING for my local nurseries to carry a different indoor tree that has the same impact as these fig trees.  They are just good.

2. Colorful occasional stools (put a book/tray on it and its a table) that the kids can play on and not hurt themselves and are relatively indestructable.  These are from Lawson Fenning, the worlds best local stores.


And then we wanted to address those built-ins so we styled them out with succulents naturally.  My plant obsession is getting towards Angelina Jolie having children proportions  – i should stop collecting them, but i really like them, I’m kinda really good at buying them, and while I know its becoming kinda trite, i just can’t stop.

But to make it look more collected I added a bunch of framed family photos in oh-so chic frames from Target and the terrariums from West Elm.





I actually really liked the pillows they had, but they were made the vintage kilim rugs and its like rubbing your face on roof shingles.  They are more ‘looking at pillows’ and less ‘rubbing cheeks on sofa’ kinda pillows.  I have 1 myself and I like to style it, shoot it and arrange it, but when it comes to my tv watching bearcat cuddling hours, those kilim pillows just don’t cut it.  But You know what does? The mohair pillows from West Elm.  The throw and the blue/white pillows i bought from my favorite store, Lawson Fenning.


Meanwhile on the other side of the room is their little breakfast table.


They have great taste and had already bought the saarinen table from DWR and the chippendale chairs from Jonathan Adler, basically all I did was add the tree and take the credit.

In fact if you or someone you know has a well decorated house and you want me to come and add a frame and a plant and take credit for it, go ahead and give me a call.


Literally the before photo of this would be the exact same photo, with an iphone camera with bad lighting, and no props, but basically the exactly the same.  Its just such a pretty and simple vignette so I wanted to capture that.

So thank you, lovely clients, for already have many wonderful items in a room that I want to spend all day in.

Shoot produced/styled/art directed by me, shot by the WONDERFUL Zeke Ruelas with the help of the lovely Orlando Soria.

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  5. Good afternoon, everyone, and welcome to the Liz Claiborne First Quarter 2011 Conference Call, hosted by Chief Executive Officer, Bill McComb. Therefore, please note that it can not be recorded, transcribed or rebroadcasted without Liz Claiborne’s permission. Your participation implies compliance with these requirements. If you do not agree, simply drop off the line.Please note that there will be a slide presentation accompanying the prepared remarks. There are separate links to the slides for webcast and phone participants.Please note that statements made during this call that relate to the company’s future performance and future events are forward looking statements within the Private Securities Litigation Reform Act. These forward looking statements are based on current expectations and are subject to the qualifications set out in this afternoon’s press release, as well as in the company’s 2010 Annual Report on Form 10 K, and its first quarter 2011 Form 10Q being filed tomorrow with the SEC. In each case, under the captioned Item 1A. Risk Factors and Statement Regarding Forward Looking Statements.Also, please note that during this call and in the accompanying slides and press release, gross profit, gross margin, SG SG as a percentage of sales, operating income, operating margin, interest expense, net income or loss from continuing operations and EPS are presented on both a GAAP and a non GAAP basis. EBITDA, adjusted EBITDA, and adjusted EBITDA excluding foreign currency gains and losses are non GAAP measures that are also presented in the accompanying slides and press release.The company presents EBITDA measures because it considers them important supplemental measures of its performance and believes they are frequently used by securities analysts, investors and other interested parties in the evaluation of companies in this industry.The company believes that the adjusted results for the first quarter 2011 and 2010 represent a more meaningful presentation of its historical operations and financial performance since they provide period to period comparisons that are consistent and more easily understood.Now I would like to turn the call over to your host, Mr. McComb. Please go ahead, sir.Good afternoon. Thank you for dialing in to our conference call for the first quarter 2011 earnings results. Today’s call will be abbreviated, given that we’ll be webcasting tomorrow from our Investor Day here in New York City where we’ll talk in greater length about the brands themselves. During this call, I’ll provide some perspective on the first quarter and our CFO, Andy Warren, will then give a detailed analysis of financial metrics. I will wrap the discussion with the summary of performance in each of the segments.So turning now to Slide 3, Perspectives. Our adjusted EBITDA, excluding unrealized foreign currency losses for the quarter, was negative $13 million, right in line with the outlook we provided in March of minus $11 million to minus $17 million. Now that our business SKU is direct to consumer, having a first quarter that separates January from the holiday period disproportionately pressures the earnings during this period. Longer term, we’ll change our actual fiscal calendar. We are, today, reaffirming the adjusted EBITDA guidance we provided earlier this year as well with $100 million to $120 million guided for 2011, and $180 million to $220 million guided for 2012, all, of course, excluding unrealized foreign currency gains or losses.While we remain very focused on executing brand plans, that you’ll see in greater detail tomorrow at the Investor Day, we plan to continue our focus on strengthening our capital structure. You saw a first step of this earlier in the month with the successful tendering of a significant portion of the Eurobond and a simultaneous issuance of our new $220 million Senior Secured Notes with an 8 year maturity.As we manage the maturity profile of our long term debt, we’ll also focus on actually reducing long term debt as well. In terms of sales performance, in general, we’re seeing the impact of the timing shift from March 2010 to April 2011 of the Easter holiday, as well as the continuation of trends seen earlier in the quarter in the businesses themselves.So turn to Slide 4. This includes continued outstanding performance at kate spade across all product categories, channels and geographies, with direct to consumer comps up 44% in March and exceptional performance as you can see here, again, in April. It includes gaining momentum of Lucky Brand Jeans where we see strong full price sell throughs of spring assortments, every delivery, in fact, getting better and being received even more strongly by the consumer since the January 15 floor set that first appeared. To remind you, February comps were up 12%. March comps, even with the Easter shift as you can see here, were up plus 1, and we see strong sales now continuing into April with a double digit comp growth trend.We anticipate the challenging Juicy Couture comp trend that I called out back in January to last through the first half of the year into fall 2011. The April gain that you see here is from the Easter shift. We expect the underlying traffic to remain tough. I am, however, very excited about the vision and product in the pipeline that I’m seeing from LeAnn Nealz and her still early days in the role of Creative Director and President of Juicy Couture. Those of you at the conference tomorrow will have the chance to meet LeAnn in person and hear her vision directly.At Mexx, we remain encouraged by the progress in rebuilding the European wholesale business. Orders for the fall and early fall seasons were up 14% combined. We continue to see an up and down comp profile in our company owned stores in Europe. That being said, April has been looking very good. We now remain very focused on improving the direct to consumer profitability, and this includes closing some store locations that are just not working. We’ll have more to say on this during our second quarter earnings results discussion in late July.And finally, Partnered Brands, we’re still on track to generate positive adjusted operating income. We’re pleased by the current successes as forecasted of the license business models at JCPenney, QVC and Kohl’s, as well as the ongoing Curve fragrance brand licensed to Elizabeth Arden. By closing the Liz Claiborne New York outlets, we’ve eliminated a significant amount of operating loss from the P going forward.So with that overview, let me hand over the call to Andy Warren to give you a detailed review of financial metrics. Andy?Thanks, Bill. On Page 5, you’ll see an adjusted P summary for the first quarter. There are 3 things to keep in mind as I walk you through the schedule. Wholesale business at both Juicy Couture and Lucky Brand.Also on this page, we added a fourth column, reflecting our first quarter 2010 results as reported back in May of last year on our first quarter conference call. The second column presents the first quarter 2010 including the discontinued operations accounting impact associated with the closure of the Liz Claiborne New York outlets, as well as the exit of the Liz Claiborne international concession business.In terms of net sales, you’ll see a 12% net sales decline that is mostly driven by rebasing the Liz Claiborne family of brands to a licensing model. Adjusted gross margin rate for the quarter was up 607 basis points to 52.4% even in the face of increased commodity costs. We saw improvements in each of our business segments, the largest from Partnered Brands. Importantly, the 2 direct brand segments also realized improved gross margins despite the pressure from significant cotton price increases. While we had growing margin pressure from those increases, we also realized higher full price sell throughs, which more than offset those pressures.Adjusted SG was flat for the quarter, but down $20 million versus what I reported to you last year. The SG rate increased due to the lower sales base from the Partnered Brands and Mexx segments. Adjusted operating loss for the quarter was flat to last year but better by $7 million versus the previously reported view. And adjusted EBITDA came in the range we guided at a $13 million loss. This adjusted EBITDA loss was in line with our beginning of year business plan.Adjusted EPS of negative $0.56 was adversely impacted by $0.15, resulting from the weaker dollar and the associated translation of the de designated portion of the Eurobond. Excluding unrealized foreign exchange adjustments, EPS was up $0.06 for the first quarter compared to last year.Turning now to the balance sheet on Page 6. wholesale channel at Juicy and Lucky. Inventory was down as well by $9 million to $304 million, a 3% decline. In a few moments, I’ll provide more commentary on inventory.The total debt line increased to $714 million, which includes increased borrowings under the revolving credit facility, as well as a reported $26 million increase in outstanding Eurobond debt due to foreign exchange. The last 12 month cash flow from continuing operations is now $45 million, the sizable change versus year ago reflects 2 major factors.The most current rolling period no longer includes the $167 million tax refund that we received in March of last year as part of the net operating loss carryback extension. And the LTM first quarter 2011 number includes $24 million refunded to Li Fung associated with moving the Liz Claiborne brand out of our sourcing agreement as we initiated JCPenney and QVC license partnerships.And finally, capital expenditures on the LTM basis were $88 million. Our 2011 CapEx is budgeted to be between $75 million and $80 million for the year.Flipping to Page 7. You can see an adjusted net sales bridge from the first quarter 2010 to first quarter 2011. As I said before, the greatest change in the adjusted net sales line for the quarter was the change in the business model for the Liz Claiborne brand. In total, resulting in a $58 million shift in the sales base to the migration from a wholesale model to licensing model.On Page 8, you’ll see the same bridge for adjusted gross margin. All 3 business segments realized margin rate expansion for the quarter. For Domestic Based Direct Brands, the rate was up 86 basis points to 55.1%. For International Based Direct Brands, the rate was up 285 basis points to 51.3%. And the Partnered Brands rate was up 1,470 basis points to 46.5%, reflecting Liz Claiborne brand model change, as well as realized gross margin improvement with the licensed DKNY Jeans business. The resulting total company adjusted gross margin rate was up 607 basis points, despite increased cotton and raw material price inflation.Liz Claiborne’s CEO Discusses Q1 2012 Results

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